Microsoft’s new native advertising campaign is set to launch in the U.S. this week, the company announced on Wednesday.
It’s the latest attempt by the Redmond company to connect with advertisers by letting them know about new features that will help them reach a broader audience.
The campaign, which is targeted at millennials and advertisers looking to reach new audiences, will debut in the fall on the Xbox, Microsoft said in a blog post.
It will be available for both Windows 10 and Windows 10 Mobile.
The company says the campaign is available for use on mobile platforms and on the Windows 10 desktop platform.
“We want to make sure our advertising partners understand how Microsoft’s ads work on the platforms they already operate on,” Microsoft CMO Chris Capaldi wrote in the post.
“This new campaign will give them a quick and easy way to know more about our latest advertising workflows and new advertising features that make advertising work better on mobile and desktops.”
The Microsoft campaign will be the first Microsoft ad campaign to launch globally outside of the U, and the company will be offering a special promo code for its Windows 10 advertising customers.
For example, the promo code is code MSMNT10, and you can use it to get an extra 30 percent off Windows 10, Microsoft wrote.
The ads will run on Xbox One, Windows 10 PCs and Windows 7 PCs.
The Microsoft ads will be shown on Microsoft Edge on Xbox 360, Xbox One X and Windows RT.
Microsoft is also launching a new mobile ad campaign for iOS and Android in the next few weeks.
That ad campaign will show ads from Google and Facebook.